Oddschecker has aquired Italian sports activities betting affiliate SuperScommesse. [Image: Shutterstock.com]
UK odds comparability firm Oddschecker is now cementing its place in Italy. The agency has bought the Italian affiliate SuperScommesse to enrich its current partnerships with the Italian newspaper La Gazzetta dello Sport and streaming service DAZN.
Catena Media, the earlier proprietor of SuperScommesse, introduced that it had offered its Italian operations for a mixed €19.8m ($21.5m) on Tuesday because it seeks to exit the market. These companies generated income of €7.8m ($8.5m) within the 12 months to September 2023, in accordance with Catena.
a recognizable and trusted local-language model.”
Following the announcement, Oddschecker defined the way it deliberate to make the most of SuperScommesse by leveraging its “deep native experience.” It stated this consists of “a workforce that has confirmed itself adept at driving sustained progress available in the market, allied to a recognizable and trusted local-language model.”
Oddschecker additionally confirmed the buyout will add to its Confido Community affiliate partnership. That is an affiliate community based this month in collaboration with “an elite workforce of digital advertising consultants” with a collective 35 years of expertise within the area.
Oddschecker CEO Stuart Simms described SuperScommesse as “the perfect strategic complement to our robust Italian footprint.” The location had greater than 650,000 visits in October 2023